Endurance Test

December 13, 2018

Standing the test of time is misunderstood. Classic  does not mean grey. It does not mean conservative either. The primary definition is: serving as a standard of excellence; of recognized value. I just completed work on a funky three story HOA on top of Nob Hill. Built in the late 60s, it is a mod anachronism to this swanky block. The current paint job is meek: a pale peach with white. The colors are much too retiring both for the architecture itself and its position of being nestled between and recessed from its two Victorian neighbors. The building appears ashamed almost, what beauty or charm it might have, undervalued and misunderstood. It is funny to talk about buildings in these terms. At least for Westerners. Feng Sui practitioners do charts of houses much as they would do for people, revealing strengths, weaknesses, propensities, and all points to be balanced. This building must assert itself.

For smaller HOAs, I usually do my designing in real time with the color committee or HOA members present. This is efficient because I get reactions immediately and can respond; but also because it compels people to invest in or divest from the process, which acts as a tacit agreement in the end result. I have discussed this before in my post, Fight Club. When I met with the three owners who were available, I covered the points I made above. What this building needed were colors and a design that were bold enough to transform the simple architecture but neutral enough to belong in one of the toniest neighborhood in the city. We chose three designs. The main body colors were all rich but neutralized (somewhat greyed out); some trim was subdued and other accentuated; the color combinations were surprising. This element of surprise was a nod to the period: the building had to swing a little bit.

Later I got a call from an owner who was not at the meeting. She was very concerned that the colors I chose were, well, too colorful, and agitated hard for recognizable greys.  She went so far as to manipulate the process, creating a lot of acrimony. I am not telling this story to gossip. Exterior color is not private; I recognize why someone would feel so strongly however, she was misguided. Despite San Francisco’s reputation as one of the most colorful cities in the world, we have a lot of grey buildings here. I am not talking skyscrapers but Victorians, Edwardians, and new construction too. People in tech like grey. So do architects. I once worked with an architect in town whose every building is grey. It is his calling card. I do not have a problem with grey or white or taupe per se. It is easy to place some designs in time.  That looks like my avocado green refrigerator from the 70s! (Or my Danskin jumpsuit.)

Aside from the accumulation of dirt, there is no way to discern when a building I designed was painted.  Colors that serve the building first and the human second (the order is more important than the proportion here) appear atemporal, aside from the period in which they were built. Take a column or a pyramid from any part of the world. These are not beautiful because they are old or because they are neutral (most were originally bedazzled in vibrant frescoes, by the way); their proportions and scale make them transcendent. If you did not know when Chichen Itza was  built, for example, you would still marvel at its construction and solid grace: the design itself is durable. Architecture is fashion too. It goes through cycles and styles. Color design is the same.  Recalcitrance makes any innovation commonplace: the definition of cliché. That looks like it was painted during the tech boom of the 2010s!

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